Real estate · Dubai

WhatsApp for real estate in Dubai

Property buyers in Dubai expect a WhatsApp reply in minutes. RichAutomate answers every enquiry instantly, qualifies it by area and budget, and hands it to the right agent, with brochures and viewing reminders on the official WhatsApp Business API.

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The lead journey on WhatsApp

1
Enquiry arrives
From a click-to-WhatsApp ad, your website button or a listing, the customer messages your agency number.
2
Bot qualifies in Arabic or English
Buy or rent, area (for example Dubai Marina, JVC, Downtown), budget in AED, off-plan or ready, timeline.
3
Routed to the right agent
Qualified leads are assigned by area or language in the shared inbox, with the answers attached.
4
Viewing booked and reminded
The agent proposes a slot and a utility template reminds the customer before the viewing.
5
Follow-up
New launches and price updates go only to contacts who opted in, using approved templates.

Built for brokers and developers

Shared agency number

One number for the whole team, chats assigned per agent, full history kept by the agency.

Qualifying chatbot

Ask the five questions every agent needs before the first call, around the clock.

Launch campaigns

Announce off-plan launches and payment plans to opted-in investors with delivery and read tracking.

Brochures and media

Send PDF brochures, floor plans, photos and walkthrough videos in the chat.

Costs in AED

Platform fee AED 0.0073 per message plus AED 0.0147 per 24-hour window. Meta charges about AED 0.212 per marketing message and AED 0.058 per utility message (such as a viewing reminder) to your own card. See full UAE pricing.

Frequently asked questions

How do Dubai real estate agencies use WhatsApp Business API?

They reply to every enquiry within seconds, qualify the lead by area, budget, buy or rent, and off-plan or ready, then route it to the right agent in a shared inbox. Viewings, brochures and follow-ups all run on the same number.

Can several agents share one WhatsApp number?

Yes. The shared inbox lets every agent work from the agency number, with chats assigned, labelled and visible to managers, so leads stay with the company when an agent leaves.

Can I send brochures and floor plans?

Yes. Send PDFs, images and videos inside the chat, or attach them to an approved template for new launches.

What does it cost to message 1,000 property leads?

Meta charges about AED 0.212 per marketing message to a UAE number, billed to your card at cost, and RichAutomate adds AED 0.0073 per message plus AED 0.0147 per 24-hour window. Replies to an enquiry inside the customer service window are cheaper than cold marketing.

Can I send launch offers to my whole database?

Only to contacts who agreed to receive WhatsApp messages from you, using Meta-approved templates. Messaging cold lists harms your number rating and can breach UAE marketing rules.