Estimate your WhatsApp Business API monthly cost in seconds. Pick a country — India, Singapore, UAE, Saudi Arabia, UK, US & Canada, Germany, Malaysia, Indonesia, Philippines, Brazil, Mexico, South Africa or anywhere else — choose a message type and volume, and see your Meta usage cost alongside RichAutomate's ₹0/$0 monthly platform-fee advantage versus a typical BSP. India is shown in ₹; other markets in USD using Meta's per-message rate card.
50,000 marketing messages / month, in INR.
Get a line-by-line PDF for India — per-category Meta rates, the ₹0 monthly-fee advantage, volume-tier guidance and a 14-day-trial onboarding plan (includes 100 free credits). Delivered to your inbox.
WhatsApp Business API is billed per message by Meta, and the rate varies by the recipient's country and the message category. This tool applies the correct per-country, per-category rate to your monthly volume.
Select India, Singapore, the UAE, Saudi Arabia, the UK, the US, Germany and more, or "Other". India is priced in ₹, other markets in USD.
Set the category — marketing, utility, authentication or service replies — and drag your expected monthly message volume.
See the estimated Meta usage cost plus RichAutomate’s total with no monthly fee versus a typical BSP, then email yourself the detailed breakdown PDF.
Meta uses a per-message (conversation-based) pricing model where the rate depends on the recipient’s country and the message category — marketing, utility or authentication. India is billed in INR (for example marketing ₹0.8631, utility and authentication ₹0.115 per message), while other markets are billed in USD. Since 1 October 2026, service replies inside the 24-hour customer window are free only for the first 1,000 a month per business number; after that Meta charges the utility rate. This calculator multiplies the per-country, per-category rate by your monthly volume.
The India rates are Meta’s published per-message INR rates under the conversation-based model. The rates shown for the other markets are USD figures from Meta’s October 2026 public rate card (markets Meta does not list separately use its regional "rest of" rate). Meta updates rate cards periodically, so use the email breakdown for a current, market-specific quote before committing budget.
Platform, setup and monthly subscription fees are ₹0 / $0. On the Client Pay model your Meta usage is billed directly and RichAutomate adds a flat ₹0.10/msg platform fee in India, and outside India $0.002 per message plus $0.004 per 24-hour window you open. On the SaaS Pay model (India) you pay a single inclusive INR rate — ₹1.50 per marketing message and ₹0.50 per utility or authentication message — with Meta’s cost absorbed. There are no tiers or lock-ins. New accounts get a 14-day trial plus 100 free credits.
Many legacy Business Solution Providers charge a monthly platform subscription on top of Meta’s per-message usage. RichAutomate runs on the official Meta Cloud API with no platform subscription, so the only difference between providers at the same volume is that recurring fee — which RichAutomate removes entirely. The calculator shows that annual platform-fee saving for the country you select.
No. All figures are usage estimates before local taxes. India figures exclude GST and the USD figures for other countries exclude VAT or local taxes that may apply at invoicing. Request the email breakdown for a tax-inclusive estimate for your billing entity.
Start your 14-day free trial on RichAutomate with 100 free credits. ₹0 setup, ₹0/mo platform fee, official Meta Cloud API — in India and across global markets.