Furniture is bought in conversation, not in a cart
Nobody buys a ₹85,000 dining set from a product grid. They ask: can this come in 6-seater? Walnut finish instead of teak? What is the delivery time to Pune? Can I see the actual piece, not the catalogue render? In Jodhpur showrooms this conversation already happens on WhatsApp — but on a salesperson's personal number, with photos buried in scroll and quotes forgotten over the weekend. Moving it to a WhatsApp Business API number keeps the conversational sale, adds structure underneath it.
The Jodhpur furniture flow stack
- Catalogue browse with variant capture. Customers browse collections — dining, bedroom, living, office — inside WhatsApp. Each enquiry captures size, wood (sheesham / mango / acacia), finish and budget band before a salesperson ever picks up the thread.
- Custom-order quotation flow. For made-to-order pieces, a structured flow collects reference photos, dimensions and finish, and routes to the right workshop manager. The quote goes back as a clean PDF in the same thread — versioned, so "you quoted me less last week" disputes end.
- Production-stage photo updates. The signature flow for custom furniture: automated milestones at carcass-ready, first polish, final QC — each with photos from the workshop floor. Customers stop calling for updates because updates arrive first. For a 4–6 week production cycle this is the single biggest anxiety-killer and cancellation-reducer.
- Delivery + assembly coordination. Dispatch confirmation with transporter details, delivery-window scheduling with one-tap reschedule, and assembly-visit booking — all Utility templates, all automatic.
- Export + B2B enquiry routing. Container buyers and architects get routed to a separate pipeline: MOQ, FOB terms, sampling timeline and compliance docs shared on a structured cadence in English, separate from retail walk-in traffic.
Pricing for a Jodhpur showroom
There is no platform subscription. ₹0 platform fee, ₹0 setup, ₹0 monthly — pay per message:
| Plan | Platform fee | Per-message | Fit for |
|---|---|---|---|
| Client Pay | ₹0 | ₹0.10 / message + Meta charges paid direct | Showrooms with steady enquiry volume wanting lowest per-message cost |
| SaaS Pay | ₹0 | ₹1.20 marketing / ₹0.30 utility, all-inclusive | Single-owner stores that want one simple bill |
The 14-day free trial includes 100 credits — enough to run catalogue enquiries and a full production-update cycle on a pilot batch of orders.
Local context: Jodhpur, Rajasthan
- Cluster: Jodhpur's handicraft + furniture belt (Basni, Boranada, Salawas) is a major export cluster — the same WABA serves showroom retail and container-buyer B2B.
- GST jurisdiction: Rajasthan; GST invoices generate per order and ship in-thread alongside the payment receipt.
- Payments: advance + balance structure is standard for custom orders — the native Razorpay node collects a 50% advance via UPI link at order confirmation and the balance before dispatch, with idempotent webhooks so the flow resumes the moment payment lands.
- DPDP Act 2023: opt-in consent on first contact, STOP opt-out honoured instantly, consent log retained — important when your festive broadcast list runs to thousands of past customers.
Festive season note: Diwali and wedding-season demand concentrates 40–50% of the year's retail sales into a few months. Pre-approved Marketing templates mean your festive collection broadcast goes out the day stock lands — not after a week of template-approval limbo.
Sell Jodhpur furniture the way customers already buy it.
14-day free trial + 100 credits. ₹0 platform fee — ₹0.10/message on Client Pay or ₹1.20/₹0.30 on SaaS Pay. Catalogue, custom quotes, production photo updates and delivery coordination on one verified number. WhatsApp +91 74349 01027 or book a demo at calendly.com/inrichdaddy/30min.