WhatsApp BSP Switching KitSave ₹2,000–₹5,000/mo
AiSensy just hiked ~30%. Wati charges ₹2,999/mo before you send a message. Interakt nag-screens you onto add-ons. This kit shows the exact pricing for 8 Indian BSPs, the WABA-port runbook, a 7-day cutover plan, and the DPDP-2023 hand-off you legally must do. Free.
Live BSP pricing — India · May 2026
Competitor monthly + per-conversation rack-rates (published on each BSP's website 2026-05-28); their per-conv column is the Meta carrier pass-through charged on top of the monthly fee. RichAutomate has ₹0 platform fee and ₹0 monthly floor — its per-conv figures are the SaaS-Pay all-inclusive rate (Meta already included).
| Vendor | Plan | Monthly (INR) | Marketing /conv | Utility /conv | Included | Notes |
|---|---|---|---|---|---|---|
| AiSensy | Pro (post-hike) | ₹3,499 | ₹0.88 | ₹0.115 | 1,000 | ~30% hike May 2026. Per-agent cap. |
| Wati | Growth | ₹2,999 | ₹0.88 | ₹0.115 | 1,000 | INR geo-priced for India; ₹2,199/mo if billed yearly. |
| Interakt | Growth | ₹2,499 | ₹0.88 | ₹0.115 | 1,000 | Owned by Haptik/Jio; flow-builder add-on. |
| Gupshup | Pro | ₹6,999 | ₹0.85 | ₹0.11 | 2,000 | Enterprise tilt; setup fee. |
| DoubleTick | Gold | ₹3,500 | ₹0.88 | ₹0.115 | 1,000 | No flow builder on lower tiers. |
| MSG91 | WhatsApp Lite | ₹2,999 | ₹0.88 | ₹0.115 | 1,000 | OTP-heavy; chatbot extra. |
| BotPenguin | King | ₹2,499 | ₹0.88 | ₹0.115 | 1,000 | Bot-focused; weak inbox. |
| RichAutomate | ₹0 platform · usage-only | ₹0 | ₹1.5 | ₹0.5 | 100 | No subscription. SaaS-Pay all-inclusive ₹1.50 mkt / ₹0.50 utility (Meta pass-through included). 14-day free trial + 100 free credits. India-built; DPDP-native; flow + KB + CTWA included. |
Disclaimer: competitor rack-rates only; negotiated enterprise pricing varies. Verified 2026-05-28 from each vendor's public pricing page. RichAutomate is usage-only with no subscription: 14-day free trial + 100 free credits, then SaaS-Pay ₹1.50/marketing & ₹0.50/utility-auth msg (Meta included), or Client-Pay ₹0.10/msg platform fee + Meta billed direct to your card.
Side-by-side pricing (May 2026)
All-in cost for 1,000 marketing conversations/mo = platform/subscription fee + Meta carrier pass-through (~₹0.88/conv). AiSensy hike already factored in.
- 1
AiSensy Pro: ₹3,499/mo + ₹0.88 mkt → ₹4,379 for 1,000 conv.
- 2
Wati Growth: ₹2,999/mo (monthly billing) + per-message charges.
- 3
Interakt Growth: ₹2,499/mo + ₹0.88 mkt → ₹3,379.
- 4
Gupshup Pro: ₹6,999/mo + ₹0.85 mkt (2,000 included) → ₹6,999 for first 2k.
- 5
DoubleTick Gold: ₹3,500/mo + ₹0.88 mkt → ₹4,380.
- 6
MSG91 WhatsApp Lite: ₹2,999/mo → ₹3,879.
- 7
RichAutomate: ₹0 platform fee + ₹0 setup. SaaS-Pay all-inclusive ₹1.50/mkt msg (Meta included) → ₹1,500 for 1,000 conv (saves ~₹2,879/mo vs AiSensy, ~₹2,379/mo vs Wati). Or Client-Pay ₹0.10 platform + Meta ₹0.8631 ≈ ₹0.96/mkt msg billed direct to your card.
Unlock all 45 action items + DPDP hand-off
We'll also send you a personalized savings estimate based on your current BSP + volume.